Founder playbooks.
Practical notes on finding the right problem, building a team, talking to customers, and getting the first version out.
Get Free Stickers at Purdue With This AI Skill
Use a free AI skill that turns a sticker idea into print-ready files and walks Purdue students through the Knowledge Lab's free sticker-printing process.
When to Charge for a Startup Pilot
A practical way to decide when an early customer pilot should be paid, free, or declined because the scope will not teach you enough.
How to Choose Your First Customer Segment
A practical way to choose which customer group to serve first using urgency, reachability, buying behavior, and competitive room.
When to Hire Your First Salesperson
A practical readiness test for founders deciding whether their first sales hire should happen now, later, or not yet.
Before You Hire, Build a 13-Week Cash Forecast
Use a weekly cash forecast to test whether customer payments, payroll dates, and downside scenarios support your next hire.
How to Price Your First Product Without Guessing
A practical way to set an initial price using delivery costs, buyer alternatives, and evidence from real purchase decisions.
Purdue Entrepreneurship Clubs and Startup Communities
A simple guide to Purdue entrepreneurship clubs, startup communities, and university programs — plus how to choose the right place to start.
How to Validate a Startup Idea at Purdue
A practical guide for Purdue students who have a startup idea and want to know if it's worth building — talk to real users, run a cheap test, and read the evidence honestly before writing code.
How to Find a Cofounder at Purdue
A practical guide for Purdue students looking for a startup cofounder — clarify the work, meet builders in person, run a small test project, and choose deliberately.
How to Start a Startup at Purdue
A practical guide for Purdue student founders — validate the problem, talk to customers, build the smallest test, and use buildpurdue to launch.